Entrepreneurial Training Program
Conferences and Training, Entrepreneurial Training

Business Plan Series

Entrepreneurial Training Program Header Image


Entrepreneurial Training Program (ETP) is offered by the Wisconsin Small Business Development Center's UW-Green Bay and UW-Stevens Point centers. It is a 9 week course that provides an easy to follow, step by step process that shows you how to:

  • Answer the question – "Will people buy my product or service?"
  • Appeal to more customers
  • Develop a lender-ready business plan
  • Use time, money, and resources wisely
Through instruction and guest speakers, the course serves those who are considering starting a business, owners of existing businesses struggling to get a handle on all the details, and those with successful companies they want to grow.

In-Person Only 

Classes: Thursdays, September 22 - November 17, 2022 | 5:30-8:30 p.m.
Location: Northcentral Technical College | Antigo, Wisconsin

Virtual Only 

Classes: Tuesdays, September 20 - November 15, 2022 | 5:30 - 8:30 p.m.
Virtual Zoom

Please note an additional $50 reduction in the program fee for participants registering for the virtual class, as you'll be required to purchase your own textbook.

​​Registration Information

Registration Fee

The Wisconsin Economic Development Corporation is offering qualified applicants Entrepreneurial Training Grants that cover most of the $1,000 course fee. The grant covers 75 percent of the tuition, reducing your cost to $250.
Grant recipients must meet attendance requirements and complete a business plan within 2 weeks of completion of the course, or will otherwise be responsible for the remaining $750. There is also an option to complete a workbook in lieu of the business plan to meet the requirement. 

UW-Stevens Point Service Area Residents
Adams, Langlade, Lincoln, Marathon, Oneida, Portage, Vilas, Waupaca and Wood - Please first apply for the ETP grant to see if you qualify and are accepted.

UW-Green Bay Service Area Residents
If you are from the Green Bay service area - Brown, Calumet, Door, Florence, Forest, Kewaunee, Manitowoc, Marinette, Menominee, Oconto, Shawano and Sheboygan, please reach out to the Small Business Development Center at UW-Green Bay on how to register for the program. Our registrations for the program are separate. 

Email: sbdc@uwgb.edu 
Phone: 920-366-9065

Other Wisconsin Residents
If you are not from the UW-Stevens Point or UW-Green Bay SBDC service areas in Wisconsin, please reach out to us at uwspce-sbdc@uwsp.edu and we will assist you with finding your local SBDC center and if they offer an ETP program. 

Program Reviews - Fall 2021 Graduates

"This information is priceless. I wish I would have taken the class before I started my business 3 years ago as the mistakes are plentiful and this class helps stop those from happening."

"The most valuable aspects of the program are the experience of the instructors and counselors in presenting the information that allowed me to look at my business with an objective, critical eye from a financial viability standpoint. Guest speakers were also highly valuable, particularly discussions about watching for pivot opportunities and how to scale."

Fall 2022 Instructors

Jeff Ebel - Profile Photo

Jeff Ebel | Ebel Consulting

Jeff Ebel is a former business owner, having had his own business in the 70s and again in 1989 starting Ebel Woodworking in his garage. In between businesses he worked in manufacturing management at two local furniture companies.  In 2007 he sold Ebel Woodworking after growing it to over $4MM in sales and over 45 employees. He now spends his time mentoring business owners and assisting entrepreneurs as an adjunct instructor of entrepreneurship for the Fox Valley Technical College, the SBDC at the UW Stevens Point, and presenting the “First Steps” free workshop for the SBDC Stevens Point, Central Wisconsin SCORE Chapter, and CAP Services.  He most recently joined forces with co-owner Leon Ostrowski in Midwest Wealth Ventures, LLC as its President, mentoring and coaching entrepreneurs and assisting with funding their ventures through the Wisconsin River Business Angels. He volunteers annually to serve as a judge for the Wisconsin governor’s Business Plan Contest. Jeff will be instructing our in-person Antigo ETP class. 

Todd Kuckkahn

Todd Kuckkahn | Public Speaker 

Todd is a public speaker, executive coach, leadership development, and DISC consultant. His professional experience includes teaching, mentoring and coaching of all ages. Experiences include high school education, post-secondary education, health and human services, associations, non-profits and private industry. Worked with and served on boards from a variety of organizations, including being President of Kiwanis and Rotary. Todd was the Executive Director of the Portage County Business Council from 2015-2021, helping to grow the leadership opportunities and business support in Portage County for small business owners. Todd will be instructing our virtual ETP class. 

Proven Impact 

Since 2013, 534 students have completed the course statewide, including 40 veterans and 73 minorities. 

If you're interested in future ETP offerings, please email uwspce-SBDC@uwsp.edu to be added to our interested list. 

Contact Info

Questions regarding this program or the ETP grant requirements, please email uwspce-sbdc@uwsp.edu. 

Cancellation Policy

Full refund of any program fee payments will be made if cancellation request is received in writing to uwspce-bus@uwsp.edu before the start of the first day of class. No refunds for cancellations made after the first day of class. Participants cancelling after the first day of class and/or who do not complete their grant requirements will be billed the remainder of the tuition fee of $750. 

 Program Coordinated By: 

sbdc logo     sba logo     uw system logo    IBE Logo  Small  Business Development Center Accreditation Logo  

The Wisconsin SBDC Network is a proud part of the Institute of Business and Entrepreneurship in the UW-System. Funded in part through a cooperative agreement with the U.S. Small Business Administration. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Please contact the SBDC at 715-346-3838 or uwspce-bus@uwsp.edu.